Monday, February 25, 2013
Wednesday, February 20, 2013
Wednesday, February 13, 2013
Type Motion Inspiration
1. How does Saul Bass work
with type/image/ and music in these three title openings to set the tone for
the coming film?
2. How do they play off of
one another?
3. What is the mood you
feel watching them?
4. How are they similar
and different?
North By Northwest-In the
North By Northwest title sequence Saul Bass used the angular lines of a
building, in a city, where the movie starts out. He places the text at the same
angle as the lines of the building, and has it go up and down like people on a
elevator would go inside the building. He later moves to the bustling streets
that are full of people moving every direction. He uses the direction of motion
of the people to create motion with the type. The music he uses is very
suspenseful and has lots of tension, which reflects the tone of the movie. The
text, images, and music work together to create a tense and angular tone.
Psycho- In the Psycho
title sequence Saul Bass uses simple lines, text and eerie music, that all work
cohesively. The music is fast, tense, and sounds like music that would be
played during some sort of chase. The lines and text came on and off the screen
in time with the music, in a hurried, or nervous manner. The overall mood of
this title sequence is eerie and suspenseful.
Ocean’s Eleven- In the
Ocean’s Eleven title sequence Saul Bass used the elements of the movie setting
to make it cohesive. The text, and images were all made of dots that mimicked
the casino lights, and the casino is where the movie takes place. The movement
of the text and shapes move together and mimic lights turning off and on. The
music reflects the time period and exemplifies the glamour of the characters
and the movie. While the jazz is upbeat it is still has a slightly sneaky or
suspenseful feel.
-All of the Saul Bass
movie titles are similar in that they do a wonderful job at setting the tone of
the movie that the viewer is about to watch. They all use simple movements,
with simple shapes that are impactful and effective. The tone of Psycho and
North by Northwest are much more suspenseful, whereas Ocean’s Eleven is more
upbeat.
1.How does Marlene McMarty
work with type/image/graphics and music in these three title openings to set
the tone for the coming film?
2.How do they play off of
one another?
3.What is the mood you
feel watching them?
4.How are they similar and
different?
I Shot Andy Warhol-
Marlene McMarty’s I shot Andy Warhol opening title is bold and in your face.
The title appears and then grows to create a red and black blocks f color that
covers the screen. The text comes appears and disappears in a typewriter style
and is smudged and imperfect. The music is dark and ominous. The simple color
palette of red, black and white sets the stage for a dark movie about death.
Safe- The safe movie title
sequence by Marlene McMarty was simple and straightforward. The opening
sequence is set on night on the hood of driven car. The title of the movie
appears in white, and then changes to red for added emphasis. The Text appears
just above the hood of the car, and then lights up like car lights and then
disappears. The music has a sad and somber feel. The text, images, and music
work together to create a ominous dark mood.
American Psycho- This
title sequence sets the tone with the use of a clean and simple look, but is
slightly twisted with the drops of blood. The simple black and white text
worked great strategically placed with the bright, bold, fresh colors of the
food, flowers, etc. The music is tense but cheerful at the same time. Together
the music, text, and image create a clean, and simple, yet creepy mood
-All of Marlene McMarty’s
title sequences are simple yet effective. Each one uses an element from the
movie, and its storyline, and incorporates it into the opening sequence. The
blood/red in I shot Andy Warhol, and American Psycho or the car light effect in
safe.
Inspiring movie title
sequence
Who designed it?
Why it appeals to you?
101 Dalmatians
The title sequence for
Disney’s 101 Dalmatians was designed by Stephen Frankfurt. It appeals to me not
only because it’s my favorite Disney movie, but because I love how Frankfurt created
pattern, interesting layout, and used great music to tie everything together.
The Dalmatian spots used as a pattern, background, and how they move is so fun
and interesting. The jazz music in sync with the musical type movement of the
spots is one of my favorite things about this opening sequence. The text is elegant
and fun. Everything about this opening sequence is fun and upbeat, which
definitely sets the tone for the movie.
Subscribe to:
Posts (Atom)