Jessica Hische

      The other night I watched "An Evening With Jessica Hische," and I absolutely loved it. Jessica Hische is a young Illustrator and Typographer that has done so much for so many different companies in such a short period of time. She first got into doing hand lettering because she didn't have enough money to buy actual fonts. When she began to create her own fonts her work became more personalized. In the short time that she has been working professionally, she has created a wide range of work, and has worked extremely hard. In one of her first jobs she just drew type all day, which sounds like such an amazing job to me!!! She would begin with pencil sketches, and then refine them in the computer. She would just look at stuff and more stuff. You have to become really observant, and store what you see in your mind, so you never hit a creative block. I also learned that there is a difference between lettering and typefaces, and when it is appropriate. Lettering or letters are drawn for a specific application, and typefaces are full fonts, or alphabets. She later began to incorporate illustration into her lettering, where she learned that you should always do what the client wants, no matter what. She also talked about those times when you get so tired of what you are doing. You just have to step back and say what Im doing is really awesome. Jessica Hische has worked for companies like NY Times, ASPCA, SAMSUNG, Wall Street Journal, and much more. She is known for her beautiful typefaces, that I love!